AI Visibility
measured50/100
Frequently Cited · in Digital Advertising
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals31/100
Weak fundamentals
Avg Prompt Score
60
across 539 prompts
AI Share of Voice
60%
across 539 prompts
Critical Issues
3
critical + high
How AI Visibility breaks down
in Digital Advertising
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Pinterest is not a B2B SaaS product category brand; it’s primarily a consumer social/visual discovery platform with business/advertising features. AI citation likelihood is strongest for general “what is Pinterest / how to use Pinterest for business” and weakest for B2B evaluation-style queries like “Pinterest pricing” and “Pinterest vs competitor” because the homepage is not crawlable (403) and there’s no clear first-party, crawlable pricing/SoftwareApplication-style evaluation surface.
Based on audit of pinterest.com · Oct 5, 2026