AI Visibility
measured51/100
Frequently Cited · in Payroll
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals20/100
Weak fundamentals
Avg Prompt Score
57
across 502 prompts
AI Share of Voice
57%
across 502 prompts
Critical Issues
4
critical + high
How AI Visibility breaks down
in Payroll
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Paycom is highly likely to be cited by AI engines for evaluation-stage queries (e.g., “Paycom vs ADP/Gusto/Workday”) because it has first-party comparison pages and strong third-party review presence (G2, Capterra, TrustRadius, and Gartner Peer Insights). The single highest-ROI fix is to publish crawlable, specific pricing (or pricing ranges) on paycom.com—right now, AI engines appear to struggle to cite pricing directly from the brand domain.
Based on audit of paycom.com · Jun 3, 2026