AI Visibility
measured18/100
Emerging · in Digital Advertising
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals1/100
Weak fundamentals
Avg Prompt Score
5
across 295 prompts
AI Share of Voice
5%
across 295 prompts
Critical Issues
4
critical + high
How AI Visibility breaks down
in Digital Advertising
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Innovid is a B2B advertising technology platform (creative + ad serving + measurement) and has strong third-party visibility via G2, but it is unlikely to be cited for high-intent evaluation queries that require first-party comparison and crawlable pricing. The single highest-ROI fix is to publish/ensure crawlable first-party evaluation content (especially “[Innovid] vs [Competitor]” pages and a real pricing page) so AI engines can cite Innovid directly during shortlist formation.
Based on audit of innovid.com · Oct 9, 2026