AI Visibility
measured28/100
Emerging · in HR
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals58/100
Some gaps
Avg Prompt Score
70
across 21 prompts
AI Share of Voice
100%
across 5 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in HR
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Executive summary
Payscale is likely to be cited by AI engines for evaluation-stage queries because it has strong third-party review authority on G2 (985 reviews for Payscale Ascent) and a crawlable, tiered pricing page (Core/Premier/Elite), plus multiple ROI-backed case studies on its homepage. The biggest citation risk is conversion-stage “pricing/cost” and evaluation “vs/alternatives” queries: pricing is largely “Contact Sales” (no public $ tiers), and there’s no clear evidence of first-party “[Payscale] vs [Competitor]” comparison pages on payscale.com.
Based on audit of payscale.com · Oct 3, 2026