Executive summary
MarketMuse is highly likely to be cited by AI engines for evaluation-stage prompts like “How does MarketMuse compare to Frase?” and “How much does MarketMuse cost?” because it has first-party comparison content and a publicly accessible pricing page with explicit tier prices. The single highest-ROI fix is to strengthen structured data (SoftwareApplication + FAQPage targeting evaluation queries) and ensure it’s actually implemented on the key indexable pages so AI engines can reliably extract product/pricing facts.
Based on audit of marketmuse.com · Apr 2, 2026
Avg Prompt Score
48
across 25 prompts
Category Rank
#3
of 22 brands
vs. Category Avg
+9
avg 63/100
Critical Issues
4
critical + high
Content · score distribution
22 brands72/100 · #3 of 22 · +9 above avg · median 66
Pillar scores vs. category average
Vertical line = category average (22 brands)