AEO Score
62
Growing Presence
Avg Prompt Score
75
across 24 prompts
AI Share of Voice
100%
across 8 prompts
Critical Issues
5
critical + high
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Executive summary
Higher Logic is likely to be cited by AI engines for evaluation-stage queries because it has a strong G2 presence (528 reviews) and a TrustRadius product profile (37 reviews for Higher Logic Thrive). The single highest-ROI fix is to strengthen first-party evaluation content for comparison/pricing queries (ensure crawlable, SSR-first comparison + pricing pages and add SoftwareApplication/FAQPage schema coverage), because AI engines heavily prefer brand-owned sources for “vs” and “pricing” prompts.
Based on audit of higherlogic.com · May 7, 2026