AEO Score
58
Growing Presence
Avg Prompt Score
66
across 16 prompts
AI Share of Voice
100%
across 16 prompts
Critical Issues
5
critical + high
Brand Accuracy
3/48
citations with inaccuracies
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Executive summary
Heroku is very likely to be cited by AI engines for evaluation-stage queries because it has strong third-party review presence (e.g., TrustRadius 178 reviews and Gartner Peer Insights 73 ratings) and a publicly crawlable pricing page with specific dyno tiers. The single highest-ROI fix is to strengthen first-party evaluation content for comparison/evaluation queries (e.g., explicit “[Heroku] vs [Competitor]” pages and FAQ-style evaluation blocks) so AI engines can cite Heroku’s own reasoning instead of relying mainly on third-party review sources.
Based on audit of heroku.com · May 4, 2026