AI Visibility
measured18/100
Emerging · in Vertical SaaS
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals54/100
Some gaps
Avg Prompt Score
5
across 288 prompts
AI Share of Voice
5%
across 288 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in Vertical SaaS
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
EX.CO is likely to be cited by AI engines for evaluation-stage queries because it has a first-party B2B video platform positioning plus strong third-party review presence (G2 shows 25 reviews). The biggest risk pattern is conversion-stage and evaluation-stage “pricing / plan” and “vs/alternatives” queries: the site appears to rely on “Book a demo” rather than publicly crawlable tiered pricing, and there’s no evidence (from search) of first-party comparison pages or SoftwareApplication/FAQ structured data.
Based on audit of ex.co · Oct 2, 2026