Deloitte is highly likely to be cited by AI engines for evaluation-stage prompts via third-party review sources (notably G2), but it is at risk for conversion-stage prompts like "How much does Deloitte cost?" because Deloitte’s site appears to be service-led with limited crawlable, tiered pricing content. The single highest-ROI fix is to publish first-party, crawlable evaluation assets that directly answer "How does Deloitte compare to Accenture?" / "How does Deloitte compare to KPMG?" and "How much does Deloitte cost?" with clear, indexable comparison and pricing pages.