AI Visibility
measured18/100
Emerging · in ESG & Sustainability
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals2/100
Weak fundamentals
Avg Prompt Score
10
across 136 prompts
AI Share of Voice
10%
across 136 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in ESG & Sustainability
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Coolset is a B2B sustainability management SaaS with strong primary citation signals from G2 (18 reviews, 4.7★) and first-party evaluation content like “Coolset vs osapiens” plus a crawlable pricing page at /plans. The biggest AI-citation risk is missing/unclear first-party coverage for the exact evaluation comparisons buyers ask for (e.g., “How does Coolset compare to Workiva?” and “How does Coolset compare to EcoVadis?”), which limits shortlist inclusion for evaluation-stage prompts.
Based on audit of coolset.com · Jun 10, 2026