AI Visibility
measured64/100
Frequently Cited · in Benefits Administration
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals27/100
Weak fundamentals
Avg Prompt Score
56
across 180 prompts
AI Share of Voice
56%
across 180 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in Benefits Administration
Composite = 50% coverage + 30% engine breadth + 20% position, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
bswift is a B2B benefits administration platform with meaningful AI-citation inputs from G2 (31 reviews) and TrustRadius (30 reviews). The biggest AI citation risk is evaluation-stage coverage: bswift has no clearly indexable first-party “[Brand] vs [Competitor]” comparison pages and no crawlable, tiered pricing page found—so AI engines likely rely on third-party review sites instead of citing bswift directly for shortlist and pricing queries.
Based on audit of bswift.com · Jun 6, 2026