AI Visibility
measured45/100
Frequently Cited · in Help Desk
counts brand mentions in AI answers, not source citations
AEO Readiness
fundamentals66/100
Solid fundamentals
Avg Prompt Score
37
across 1014 prompts
AI Share of Voice
37%
across 996 prompts
Critical Issues
5
critical + high
How AI Visibility breaks down
in Help Desk
Composite = 60% coverage + 40% engine breadth, measured in the brand's strongest category. Position and citation depth join the score once the aggregation pipeline captures them. This is the measured Visibility score — separate from AEO Readiness, which scores fundamentals.
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Categories Kustomer is visible in
3Executive summary
Kustomer is highly likely to be cited for evaluation-stage comparison queries because it has first-party comparison pages like “Kustomer vs. Intercom”, “Kustomer vs. Freshdesk”, and “Kustomer vs. Gorgias” that include G2-based comparison blocks and explicit pricing. The single highest-ROI fix is to add/expand first-party comparison coverage for the remaining required competitor prompts (Zendesk, Salesforce Service Cloud) in the same structured format, and ensure SoftwareApplication/FAQPage structured data exists on those pages so AI engines can reliably extract “how does Kustomer compare to X?” and “how much does Kustomer cost?” answers.
Based on audit of kustomer.com · Apr 1, 2026